MarginMateAdd to Chrome

Amazon UK referral fees 2026, by category

Referral fees are charged on the total sale price, including VAT and delivery. Here is every UK category in one table, with the 2026 changes explained in plain English.

Free UK profit spreadsheet (.xlsx)

What changed in 2026

Referral fee table

CategoryReferral feeMinimum per item
Amazon Device Accessories45%£0.25
Automotive and Powersports15% on the first £45; 9% on the portion above£0.25
Baby Products8% if the total price is £10 or less; 15% above£0.25
Baby Pushchairs and Safety Equipment8% if the total price is £10 or less; 15% above£0.25
Rucksacks and Handbags15%£0.25
Beauty, Health and Personal Care8% if the total price is £10 or less; 15% above£0.25
Reusable Work and Safety Gloves8% if the total price is £10 or less; 15% above£0.25
Beer, Wine, and Spirits10%£0.25
Books15%–
Business, Industrial, and Scientific Supplies15%£0.25
Compact Appliances15%£0.25
Commercial Electrical and Energy Supplies12%£0.25
Computers7%£0.25
Consumer Electronics7%£0.25
Cycling Accessories15%£0.25
Electronic Accessories15% on the first £100; 8% on the portion above£0.25
Printer and Scanner Accessories15% on the first £100; 8% on the portion above£0.25
Eyewear15%£0.25
Eyewear Protection15%£0.25
Footwear15%£0.25
Full-Size Appliances7%£0.25
Furniture15% on the first £175; 10% on the portion above£0.25
Furniture Accessories13%£0.25
Grocery and Gourmet5% if the total price is £10 or less; 15% above–
Handmade12%£0.25
Home Products8% if the total price is £20 or less; 15% above£0.25
Kitchen15%£0.25
Home Linen and Rugs15%£0.25
Jewellery20% on the first £225; 5% on the portion above£0.25
Lawn and Garden15%£0.25
Luggage15%£0.25
Luggage Accessories15%£0.25
Mattresses15%£0.25
Music, Video and DVD15%–
Musical Instruments and AV Production12%£0.25
Office Products15%£0.25
Packing Materials15%£0.25
Pet Supplies15%£0.25
Pet Clothing and Food5% if the total price is £10 or less; 15% above£0.25
Software15%–
Sports and Outdoors15%£0.25
Tyres7%£0.25
Tools and Home Improvement13%£0.25
Door, Window and Shower Accessories13%£0.25
Home Adhesives and Cable Ties13%£0.25
Toys and Games15%£0.25
Video Games and Gaming Accessories15%–
Video Game Consoles8%–
Vitamins, Minerals & Supplements5% if the total price is £10 or less; 15% above£0.25
Watches15% on the first £225; 5% on the portion above£0.25
Everything else15%£0.25

Source: Amazon's UK selling fees page (sell.amazon.co.uk/pricing), checked 3 November 2026. Clothing and Accessories has three tiers plus a separate rule for FBA items above £40, so check Amazon's page for clothing. Fees change; always confirm on Amazon before buying stock.

Turning fees into profit

The referral fee is only part of the picture. You also pay the FBA fee for the item's size and weight, and VAT changes the maths a lot: VAT-registered sellers remove 20% output VAT from the price but reclaim VAT on stock and fees, while non-registered sellers keep the full price but can't reclaim the VAT Amazon adds to its fees.

The free spreadsheet does all of this per product, and the MarginMate browser extension does it on the Amazon product page.

Add to Chrome – free Pro waitlist